/* ZIPA — negro humo + oro (paleta medida de los cuadros del hero) */
@font-face{font-family:"Zodiak";src:url(../fonts/zodiak-400.woff2) format("woff2");font-weight:400;font-display:swap}
@font-face{font-family:"Zodiak";src:url(../fonts/zodiak-300.woff2) format("woff2");font-weight:300;font-display:swap}
:root{
  --negro:#0B0A09;
  --negro-2:#141110;
  --humo:#1B1714;
  --luz:#F4C17B;
  --oro:#E2AE68;
  --oro-hondo:#BC834E;
  --bronce:#735036;
  --oro-claro:#F4C17B;
  --oro-osc:#8A5F38;
  --hueso:#F2EBDD;
  --gris:#938A7D;
  --papel:#EEE7DA;
  --tinta:#16120F;
  --tinta-2:#5F554A;
  --display:"Zodiak",Georgia,serif;
  --sans:"Geist",system-ui,sans-serif;
  --mono:"Geist Mono",ui-monospace,monospace;
  --gutter:clamp(20px,5vw,72px);
  --nav-h:68px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:auto;-webkit-text-size-adjust:100%}
body{background:var(--negro);color:var(--hueso);font-family:var(--sans);font-weight:400;
  -webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;overflow-x:hidden}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}

/* ---------- tipografía ---------- */
.kicker{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--oro);margin-bottom:22px}
.h1{font-size:clamp(40px,4.8vw,78px);line-height:1.02;letter-spacing:-.025em;font-weight:400;font-family:var(--display);max-width:15ch}
.h2{font-size:clamp(34px,4vw,62px);line-height:1.02;letter-spacing:-.022em;font-weight:400;font-family:var(--display);max-width:16ch}
.claim{font-size:clamp(36px,4.6vw,76px);line-height:1.02;letter-spacing:-.025em;font-weight:400;font-family:var(--display);max-width:13ch}
.sub{font-size:clamp(16px,1.25vw,19px);line-height:1.5;color:rgba(237,231,220,.72);max-width:44ch;margin-top:24px;font-weight:300}
.lead{font-size:clamp(17px,1.35vw,21px);line-height:1.55;font-weight:300;max-width:52ch}

/* ---------- botones ---------- */
.btn{display:inline-flex;align-items:center;gap:10px;height:48px;padding:0 22px;border-radius:999px;font-size:15px;font-weight:500;letter-spacing:-.01em;transition:background .25s,color .25s,border-color .25s,transform .25s}
.btn span{transition:transform .25s}
.btn:hover span{transform:translateX(3px)}
.btn--oro{background:linear-gradient(180deg,var(--luz) 0%,#D9A160 55%,var(--oro-hondo) 100%);color:#1A1208;box-shadow:inset 0 1px 0 rgba(255,240,210,.6),0 10px 30px rgba(226,174,104,.16)}
.btn--oro:hover{filter:brightness(1.07);box-shadow:inset 0 1px 0 rgba(255,240,210,.7),0 14px 36px rgba(226,174,104,.28)}
.btn--linea{border:1px solid rgba(226,174,104,.42);color:var(--hueso)}
.btn--linea:hover{border-color:var(--luz);color:var(--luz);background:rgba(226,174,104,.06)}
.pulso{width:8px;height:8px;border-radius:50%;background:var(--oro);box-shadow:0 0 0 0 rgba(212,165,72,.6);animation:pulso 2s infinite}
@keyframes pulso{70%{box-shadow:0 0 0 10px rgba(212,165,72,0)}100%{box-shadow:0 0 0 0 rgba(212,165,72,0)}}
.ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:36px}
.ctas.centro{justify-content:center}

/* ---------- navegación ---------- */
.nav{position:fixed;inset:0 0 auto 0;height:var(--nav-h);z-index:50;display:flex;align-items:center;gap:32px;padding:0 var(--gutter);
  background:linear-gradient(rgba(11,10,9,.82),rgba(11,10,9,.55));backdrop-filter:blur(14px) saturate(1.2);-webkit-backdrop-filter:blur(14px) saturate(1.2);
  border-bottom:1px solid rgba(237,231,220,.06)}
.nav__marca{display:flex;align-items:center;gap:10px;font-family:var(--display);font-weight:400;font-size:24px;letter-spacing:-.01em}
.nav__marca img{width:28px;height:auto}
.nav__menu{display:flex;align-items:center;gap:6px;margin:0 auto}
.nav__item{position:relative}
.nav__link{display:inline-flex;align-items:center;gap:8px;height:40px;padding:0 14px;border-radius:999px;font-size:14.5px;color:rgba(237,231,220,.78);transition:color .2s,background .2s}
.nav__link:hover,.nav__item:hover>.nav__link{color:var(--hueso);background:rgba(237,231,220,.06)}
.nav__link i{width:6px;height:6px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:translateY(-2px) rotate(45deg);opacity:.7}
.nav__panel{position:absolute;top:calc(100% + 10px);left:50%;transform:translate(-50%,6px);width:340px;padding:8px;border-radius:16px;
  background:rgba(19,17,15,.96);border:1px solid rgba(237,231,220,.08);box-shadow:0 30px 60px rgba(0,0,0,.5);opacity:0;visibility:hidden;transition:opacity .2s,transform .2s,visibility .2s}
.nav__item:hover .nav__panel,.nav__item.abierto .nav__panel{opacity:1;visibility:visible;transform:translate(-50%,0)}
.nav__panel::before{content:"";position:absolute;inset:-12px 0 auto 0;height:12px}
.nav__panel a{display:block;padding:12px 14px;border-radius:10px;transition:background .2s}
.nav__panel a:hover{background:rgba(212,165,72,.08)}
.nav__panel b{display:block;font-weight:500;font-size:15px;letter-spacing:-.01em}
.nav__panel span{display:block;font-size:13px;color:var(--gris);margin-top:3px}
.nav__cta{height:40px;font-size:14px;padding:0 18px}
.nav__hamb{display:none;width:40px;height:40px;position:relative}
.nav__hamb span{position:absolute;left:10px;right:10px;height:1.5px;background:var(--hueso)}
.nav__hamb span:first-child{top:16px}.nav__hamb span:last-child{top:23px}

/* ---------- hero ---------- */
.hero{position:relative;height:1480vh;background:var(--negro)}
.hero__stage{position:sticky;top:0;height:100vh;height:100svh;overflow:hidden}
.hero__poster,.hero__lienzo{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.humo{position:absolute;inset:-10%;pointer-events:none;opacity:.35;mix-blend-mode:screen;
  background:radial-gradient(40% 30% at 20% 70%,rgba(120,96,78,.22),transparent 70%),radial-gradient(35% 28% at 80% 25%,rgba(150,112,80,.16),transparent 70%);animation:humo 22s ease-in-out infinite alternate}
@keyframes humo{to{transform:translate3d(3%,-2%,0) scale(1.06)}}
.velo{position:absolute;inset:0;pointer-events:none;opacity:0}
.velo--izq{background:linear-gradient(90deg,rgba(11,10,9,.88) 0%,rgba(11,10,9,.5) 32%,rgba(11,10,9,0) 58%)}
.velo--der{background:linear-gradient(270deg,rgba(11,10,9,.88) 0%,rgba(11,10,9,.5) 32%,rgba(11,10,9,0) 58%)}
.velo--abajo{background:linear-gradient(0deg,var(--negro) 0%,rgba(11,10,9,0) 22%);opacity:1}
.beat{position:absolute;top:50%;transform:translateY(-50%);z-index:5;max-width:min(46vw,640px)}
.beat.lado-izq{left:var(--gutter)}
.beat.lado-der{right:var(--gutter);text-align:left}
.beat:not(.beat--a){opacity:0;visibility:hidden}
.beat .w{display:inline-block;will-change:transform,opacity,filter}
.beat--a{top:calc(50% + var(--nav-h) / 2)}
.beat--cierre{left:50%;right:auto;top:auto;bottom:max(48px,8vh);transform:translateX(-50%);text-align:center;max-width:min(94vw,1240px);width:100%}
.claim--cierre{max-width:none;font-size:clamp(34px,4.4vw,68px)}
.firma{margin-top:18px;font-family:var(--mono);font-size:12px;letter-spacing:.18em;text-transform:uppercase;color:var(--oro)}
.beat--cierre .ctas{margin-top:28px}
.rail{position:absolute;right:calc(var(--gutter) / 2);top:50%;height:120px;width:1px;transform:translateY(-50%);background:rgba(237,231,220,.12);z-index:6}
.rail__fill{position:absolute;inset:0;background:var(--oro);transform-origin:top;transform:scaleY(0)}
.scroll-hint{position:absolute;left:50%;bottom:28px;transform:translateX(-50%);font-family:var(--mono);font-size:11px;letter-spacing:.2em;text-transform:uppercase;color:var(--gris);z-index:6}
.scroll-hint::after{content:"";display:block;width:1px;height:28px;margin:10px auto 0;background:linear-gradient(var(--oro),transparent);animation:baja 1.8s ease-in-out infinite}
@keyframes baja{0%{transform:scaleY(0);transform-origin:top}50%{transform:scaleY(1);transform-origin:top}51%{transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}

/* ---------- secciones ---------- */
.sec{position:relative;padding:clamp(96px,14vh,160px) var(--gutter);background:radial-gradient(60% 50% at 85% 0%,rgba(115,80,54,.14),transparent 70%),radial-gradient(50% 40% at 0% 100%,rgba(90,72,60,.12),transparent 70%),var(--negro)}
.sec--clara{background:var(--papel);color:var(--tinta)}
.sec--clara .kicker{color:var(--oro-osc)}
.sec--clara .lead{color:var(--tinta-2)}
.sec__in{max-width:1240px;margin:0 auto}
.grid-2{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,6vw,96px);align-items:start}
.centro{text-align:center}
.centro .h2,.centro .lead{margin-left:auto;margin-right:auto}
.lista__t{margin:40px 0 14px;font-family:var(--mono);font-size:12px;letter-spacing:.12em;text-transform:uppercase;color:var(--oro-osc)}
.lista{list-style:none;border-top:1px solid rgba(20,18,16,.14)}
.lista li{padding:16px 0;border-bottom:1px solid rgba(20,18,16,.14);font-size:17px;line-height:1.45}

.cards-3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:64px}
.card{padding:32px 28px 36px;border-radius:20px;background:var(--negro-2);border:1px solid rgba(237,231,220,.07);min-height:280px;display:flex;flex-direction:column}
.card__n{font-family:var(--mono);font-size:12px;color:var(--oro)}
.card h3{font-family:var(--display);font-size:32px;font-weight:400;letter-spacing:-.02em;margin-top:auto}
.card p{margin-top:12px;color:rgba(237,231,220,.66);line-height:1.5;font-weight:300}

.esc{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin-top:56px}
.esc__item{display:flex;justify-content:space-between;align-items:flex-end;gap:12px;min-height:200px;padding:24px;border-radius:20px;background:#fff;border:1px solid rgba(20,18,16,.08);text-align:left;font-size:20px;font-weight:500;letter-spacing:-.025em;color:var(--tinta);transition:transform .3s,box-shadow .3s}
.esc__item:hover{transform:translateY(-4px);box-shadow:0 24px 40px rgba(20,18,16,.08)}
.esc__item i{flex:none;width:40px;height:40px;border-radius:50%;background:var(--tinta);color:var(--oro);display:grid;place-items:center;font-style:normal;font-size:12px}

.cap{list-style:none;margin-top:24px;border-top:1px solid rgba(237,231,220,.1)}
.cap li{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);align-items:baseline;gap:32px;padding:28px 0;border-bottom:1px solid rgba(237,231,220,.1)}
.cap b{font-family:var(--display);font-size:clamp(52px,8vw,128px);font-weight:300;letter-spacing:-.03em;line-height:.95;transition:color .3s}
.cap li:hover b{color:var(--oro)}
.cap span{font-size:18px;line-height:1.5;color:rgba(237,231,220,.66);font-weight:300;max-width:36ch}

.chips{display:flex;flex-wrap:wrap;gap:10px;margin-top:48px}
.chips span{height:48px;display:inline-flex;align-items:center;padding:0 22px;border-radius:999px;border:1px solid rgba(20,18,16,.18);font-size:16px}

.docs{list-style:none;border-top:1px solid rgba(237,231,220,.1)}
.docs li{padding:22px 0;border-bottom:1px solid rgba(237,231,220,.1);font-size:18px;line-height:1.45;font-weight:300;display:flex;gap:16px}
.docs li::before{content:"";flex:none;width:6px;height:6px;margin-top:10px;border-radius:50%;background:var(--oro)}

.pasos{list-style:none;display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:56px;counter-reset:p}
.pasos li{padding:32px 28px;border-radius:20px;background:#fff;border:1px solid rgba(20,18,16,.08);counter-increment:p}
.pasos li::before{content:"0" counter(p);font-family:var(--mono);font-size:12px;color:var(--oro-osc)}
.pasos b{display:block;font-family:var(--display);font-size:32px;font-weight:400;letter-spacing:-.02em;margin:56px 0 10px}
.pasos span{color:var(--tinta-2);line-height:1.5}

.sec--cierre{padding:clamp(120px,20vh,220px) var(--gutter);background:radial-gradient(60% 50% at 50% 30%,rgba(212,165,72,.12),transparent 70%),var(--negro)}
.cierre__glifo{width:72px;height:auto;margin:0 auto 32px}
.sec--cierre .lead{margin-top:20px;color:rgba(237,231,220,.7)}

.pie{padding:48px var(--gutter);border-top:1px solid rgba(237,231,220,.08)}
.pie__in{max-width:1240px;margin:0 auto;display:flex;flex-wrap:wrap;align-items:center;gap:16px 40px}
.pie__marca{display:flex;align-items:center;gap:8px;font-weight:600;letter-spacing:-.03em}
.pie__firma{color:var(--oro)}
.pie__legal{margin-left:auto;font-size:13px;color:var(--gris)}

.hable{position:fixed;right:20px;bottom:20px;z-index:40;display:flex;align-items:center;gap:10px;height:46px;padding:0 18px 0 14px;border-radius:999px;
  background:rgba(19,17,15,.9);border:1px solid rgba(212,165,72,.35);backdrop-filter:blur(10px);font-size:14px;font-weight:500;transition:border-color .2s}
.hable:hover{border-color:var(--oro)}
.hable img{width:20px;height:auto}

/* arranque: todo oculto hasta que la intro lo revele (sin parpadeo) */
.js .rev-a,.js .nav,.js .hable,.js .scroll-hint{opacity:0;visibility:hidden}
.js .hero__poster,.js .hero__lienzo{opacity:0}
/* reveal */
.rev{opacity:0;transform:translateY(24px)}

/* ---------- responsive ---------- */
@media (max-width:960px){
  .nav__menu,.nav__cta{display:none}
  .nav__hamb{display:block;margin-left:auto}
  .grid-2,.cards-3,.pasos{grid-template-columns:1fr}
  .esc{grid-template-columns:1fr 1fr}
  .cap li{grid-template-columns:1fr;gap:10px}
}
@media (max-width:760px){
    .hero__poster,.hero__lienzo{object-position:72% 50%}
  .beat,.beat.lado-izq,.beat.lado-der{left:var(--gutter);right:var(--gutter);max-width:none;top:auto;bottom:max(64px,9vh);transform:none}
  .beat--a{top:auto}
  .beat--cierre{left:var(--gutter);right:var(--gutter);transform:none;width:auto;bottom:max(56px,8vh)}
  .h1{font-size:clamp(36px,10vw,48px)}
  .claim{font-size:clamp(32px,9vw,44px)}
  .sub{margin-top:14px;font-size:15px}
  .ctas{margin-top:24px}
  .scroll-hint,.rail{display:none}
  .velo--abajo{background:linear-gradient(0deg,rgba(11,10,9,.96) 0%,rgba(11,10,9,.72) 38%,rgba(11,10,9,0) 64%)}
  .esc{grid-template-columns:1fr}
  .esc__item{min-height:120px}
  .pie__legal{margin-left:0}
  .hable{right:12px;bottom:12px}
}
@media (prefers-reduced-motion:reduce){
  .rev,.js .rev-a,.js .nav,.js .hable,.js .scroll-hint{opacity:1;visibility:visible;transform:none}
  .js .hero__poster,.js .hero__lienzo{opacity:1}
  .pulso,.humo,.scroll-hint::after{animation:none}
}